For this studio project, we've explored ghế nhựa, the iconic plastic stool found on sidewalks in Vietnam. Inspired by two famous brands, we’ve invented the very first street-food chair merging Louis Vuitton and Crocs identities. Disclaimer : This is a speculative work. Not affiliated with or endorsed by Louis Vuitton and Crocs. For portfolio purposes only.

Video STREET GOOD / short film / 2026 /



Ho Chi Minh Festival

Approach

Horosha Studio draws inspiration from its mixed French and Vietnamese culture.

Intended as a manifesto for our studio, this project intertwines references to our native city, Paris, the capital of art, fashion, and luxury, and our home city, Saigon, whose eclectic mix of cultural influences, both modern and traditional, and tireless energy inspire us every day.

Approach

Horosha Studio draws inspiration from its mixed French and Vietnamese culture.

Intended as a manifesto for our studio, this project intertwines references to our native city, Paris, the capital of art, fashion, and luxury, and our home city, Saigon, whose eclectic mix of cultural influences, both modern and traditional, and tireless energy inspire us every day.

Seemingly polar opposites, the two strong identities of Louis Vuitton and Crocs merge through a shared object: the ghế nhựa. They celebrate the very first luxury street food stool, resulting from extensive research into craft techniques, textures, modeling, down to the smallest detail of the rivets.

Credits
Commissioned by AC3 Studio for their custom light installation at HCMC People’s Committee

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